SEO 4 Devs - A tool for developers to improve their SEO

Results

Basic SEO Tags

Paste this in your head tag. Basic SEO tags.

Canonical link - tells search engines the main URL
Description - what your site is about
Keywords - important words for your site

Facebook Meta Tags

Paste this in your head tag. Ensures your site looks good when shared on Facebook.

URL - your site's URL
Type - website
Title - your site's title
Description - your site's description
Image - your site's share image
Note: Ignore the fb:app_id error when you press the test button

Twitter Meta Tags

Paste this in your head tag. Ensures your site looks good when shared on Twitter.

Card - summary_large_image
Domain - your site domain
URL - your site's URL
Title - your site's title
Description - your site's description
Image - your site's share image

Google Analytics

Paste this in your head tag. Requires a Google Analytics account set up first.

Async script - loads analytics script
Config - sets up analytics w. current date

SEO Checklist

Note: This checklist uses a tri-state checkbox system. Click to mark as not done, half done or done.

Keyword Research

Ensure you are targeting the right keyword

Avoid targeting the same keyword repeatedly

On-Page Optimization

Include variations and synonyms of your primary keyword in the copy

Ensure your page satisfies search intent

Include your primary keyword in the title

Ensure your title is enticing for clicks

Consider adding modifiers to your title

Maximize your title tag real estate

Wrap your page title in an H1 tag

Include your primary keyword in the meta description

Craft a compelling meta description

Optimize your URL structure

Ensure your primary keyword appears early in the copy

Avoid overly aggressive keyword density

Ensure your page offers unique and superior value compared to competitors

Proofread your copy for spelling and grammatical errors

Ensure your copy exceeds the length of competitors

Write clear and engaging copy

Format your copy for easy scanning

Ensure your copy is easily understandable

Craft engaging and concise paragraphs

Organize headings logically

Use descriptive headings that include keyword variations

Utilize bullet points and numbered lists for clarity

Regularly update your content

Images

Include as many or more high-quality images than competitors

Ensure images are unique and relevant

Use high-quality images in appropriate formats

Resize and compress large images or convert to webp format

Optimize image file names and descriptions

Video Content

Consider adding relevant video content. Ensure videos are relevant and valuable. Host videos on suitable platforms and optimize them

Internal Links

Include relevant internal links with descriptive anchor text

Prioritize internal links based on first link priority

Include breadcrumbs for navigation

Ensure all internal links are useful and correctly formatted

External Links

Include relevant external links with appropriate attributes

Use 'NoFollow' tags for affiliate, sponsored, or paid links

Set external links to open in new tabs if necessary

Link Management

Regularly check for broken links

Ensure links are clearly distinguishable from text

Page Speed and Mobile Optimization

Optimize page speed to load in less than 3 secs

Ensure responsiveness and mobile-friendliness

Security and Legibility

Install and maintain an SSL certificate

Use legible font types and sizes on all devices

Avoid aggressive interstitials and ad placements

Structured Data (Schema Markup - LD + JSON)

Display your address prominently and utilize structured data

Implement structured data correctly

Content Management

Include appropriate disclaimers for health, financial, or legal content

List and link to all sources of information

Provide visible authorship for blog content

Ensure authors are credible and qualified

Include detailed author boxes and pages

User Engagement

Include clear calls-to-action

Encourage sharing of your content

Website Design

Maintain a modern and updated website design

Technical Implementation

Implement OG tags, OG images, canonical links & sitemap.xml

Create robots.txt and add sitemap to it

Ensure private pages are hidden from robots.txt

Add page to Google Search Console and check for errors Add sitemap.xml

Add page to Bing Webmaster Tools and check for errors. Add sitemap.xml

Verify all links lead to the correct destinations

Useful Stuff

External SEO Tools

Check your site with these tools to ensure it's optimised for search engines and social media. As these are external tools, I can't guarantee their availability or accuracy.

SEO Common Words

The lingo used by SEO experts.

SEO - Search Engine Optimisation
SERP - Search Engine Results Page
CTR - Click Through Rate
CMS - Content Management System
GA - Google Analytics
GSC - Google Search Console
On Page SEO - Optimising content on your site
Off Page SEO - Optimising content off your site
Backlink - A link from another site to yours - builds authority
Keyword - A word or phrase that describes your content
Meta Tags - Information about your site for search engines
Canonical - Tells Search Engines the main URL of your site
Alt Text - Descriptive text for images (alt="Description")

About

What is SEO 4 Devs?

This tool is for web developers and website owners who want to improve their site's SEO. It generates meta tags for Facebook, Twitter, Google Analytics and basic SEO tags. The tool is free to use. The idea came from my own experience as a web developer and consultant for companies, where I noticed a need for great SEO, but most tools were annoying or suggested changing things that didn't matter. I hope you find this tool useful.

Who made this?

I'm Tomo, a web developer and SEO consultant. I love building things and helping others. I'm always looking for feedback and ways to improve this tool. If you have any suggestions or want to say hi, please reach out.